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PAPER 1
GRADE 12 
NSC PAST PAPERS AND MEMOS
FEBRUARY/MARCH 2018

NOTE: 

  • These marking guidelines are intended as a guide for markers.
  • It is by no means prescriptive or exhaustive. 
  • Candidates' responses should be considered on merit.
  • Answers should be assessed holistically and points awarded where  applicable in terms of decisions taken at the standardisation meeting. 
  • The marking guidelines will be discussed before the commencement of  marking.

INSTRUCTIONS TO MARKERS 
Marking the comprehension: 

  • Because the focus is on understanding, incorrect spelling and language errors in  longer responses should not be penalised unless such errors change the  meaning/understanding. (Errors must still be indicated.)
  • If a candidate uses words from a language other than the one being examined,  disregard those words, and if the answer still makes sense, do not penalise.  However, if a word from another language is used in a text and required in an  answer, this will be acceptable.
  • For open-ended questions, no marks should be awarded for YES/NO or  I AGREE/I DISAGREE. The reason/substantiation/motivation/justification is what  should be considered.
  • No marks should be awarded for TRUE/FALSE or FACT/OPINION. The  reason/substantiation/motivation/justification is what should be considered.
  • When one-word answers are required and the candidate gives a whole sentence,  mark correct provided that the correct word is underlined/highlighted.
  • When two/three facts/points are required and a range is given, mark only the first  two/three.
  • Accept dialectal variations.
  • For multiple-choice questions, accept BOTH the letter corresponding to the  correct answer AND/OR the answer written out in full.

MEMORANDUM 

SECTION A: COMPREHENSION 
QUESTION 1: READING FOR MEANING AND UNDERSTANDING 
1.1 Younger children now own smartphones. (2) 
1.2 The teenagers have a false sense of bravado and they do not feel responsible  for what they say/post./They feel invincible because of the anonymity of social  media./Teenagers will say anything on social media because they believe that  in their anonymity, there will be no repercussions. [Award 2 marks for any single point.] (2) 
1.3 The writer brings the topic into focus as it highlights the damaging effect of  self-obsession which has been brought about by social media. The single line indicates a dramatic change from one aspect of the topic to  another. [Award no more than 1 mark.] (2) 
1.4 Those who should avoid exposure actually put themselves in the spotlight, which jeopardises their already fragile self-esteem. The ones most fragile are the ones most affected. [Award no more than 1  mark.] (2) 
1.5 The writer's use of deprecating terms such as 'selfie-holics', 'democratiser' and 'curating' underscore her aversion to the narcissism and dishonesty  presented by the range of applications. She is critical of the teenagers' obsession with social media. She is contemptuous of the illusion of perfection  that is afforded by the applications on social media.  [Award 3 marks for TWO points well-discussed OR for THREE distinct ideas.] (3)   
1.6 The writer's tone is critical/satirical/concerned. Teenagers have an unhealthy  obsession ('Teens can spend hours fixating') with image. The writer is of the  opinion that teenagers are willing participants who are brainwashed by social  media.  [Award 1 mark for the identification of a tone and 2 marks for a well developed discussion.] (3) 
1.7 Paragraph 9 fully supports the idea that social media can be seen as 'a toxic  mirror'./The poison (‘toxic’) spread by social media is responsible for the  damage caused to people’s health. The writer has established that the  wellness industry, which pervades the internet, paradoxically makes people  unwell. The claim that wellness is a 'stealthy cover' for unhealthy habits is  justified and validated by the factual information provided, e.g. the analysis of  50 websites. (3)
1.8 YES 

  • The conclusion is cautionary and advisory. After the negative concerns  raised, the writer gives constructive advice to parents on how to engage their  children in dialogue on their self-image. The rhetorical questions allow the  reader to reflect and the conclusion presents the role parents have to take,  which is more comprehensive than their 'digital parenting', referred to in  paragraph 1. 
    OR 

NO 

  • A good conclusion often gives an answer to the problem posed in the preceding  paragraphs. The conclusion is not a good conclusion because instead of solving  the problem of children’s self-esteem by giving concrete advice, it starts off with  four questions. After the questions there is only flimsy advice on how to deal  with the situation. 
    [Credit valid alternative/mixed responses.] (3) 

1.9 The woman has no discerning features; this makes her representative of  women in general and attracts the attention of a wider female audience. (2) 
1.10 The statistics reveal the negative impact of social media on body image.  The revelation that 80% of women are disheartened by their image in the  mirror is alarming and a matter of concern./Statistics often get used to give  credibility to claims. It makes an argument more believable as it is not based  on opinions, but facts. The statistics emphasise that the majority of women  suffer from a low body image and the percentage is on the rise. (2) 
1.11 The combined effect of the elated figure and the positive connotations of the  written text reinforce the importance of well-being and self-worth. (2) 
1.12 YES 

  • Text B supports and clarifies the views expressed in paragraphs 6 and 7. The  quotation, 'If I could, my body would look different' reveals that the woman  feels inadequate and therefore has to 'really work' at improving herself. In  addition, an illusion is created to influence the perceptions of others. The  quest for improvement has been brought about by negative perceptions of  their body image, as depicted in Text B. Statistics such as '64% of women …  about their body' mirror the dissatisfaction with body image expressed by the  young woman in paragraph 6 of Text A. The 'thumbs-down' icon in Text B  gives the converse of the 'like' mentioned in paragraph 7.
    [A NO response is unlikely, but consider each response on its merit.]
    [Award full marks only if both texts are discussed.] (4)

TOTAL SECTION A: 30

SECTION B: SUMMARY 
QUESTION 2: SUMMARISING IN YOUR OWN WORDS  
Use the following main points that the candidate should include in the summary as a  guideline. 
Any 7 valid points are to be credited in paragraph-form. 
(Sentences and/or sentence fragments must be coherent.)

NO. 

QUOTATIONS 

NO. 

POINTS

'Assertive communication is not about  dominating a situation but rather allowing  for collaboration between  employees.'/'Open dialogue must be  created so that all employees can  participate.’

Assertive communication allows  for open discussion and co operation.

'Everyone should be encouraged to  brainstorm to find solutions.’/’creates a  platform where all possible solutions can be  considered.’

Everyone should be encouraged  to participate in finding solutions.

‘Constructive criticism guides people rather  than breaking them down.’/‘it’s more  accurate to think of it as effective feedback.’

People are given direction when  constructive criticism is given and  this allows for growth. 

'it is better to communicate with someone  on a personal level first.'

A personal approach initially is  important.

'To avoid one-sided dominance, go into  each communication with an understanding  of your goal and an open mind about how  to get there.'

Always have an objective in mind  and consider alternative  perspectives.

'This includes understanding the context in  which the communication occurs.'/'This  requires you to get into a meeting with all  the facts.'/'Conflict is reduced when there is  a focus on facts.'

Be aware of the context/facts  before embarking on a  discussion.

'During the conversation be decisive rather  than uncertain.'/'If you think and talk about  yourself positively it creates an impression  of credibility.'

Being assertive adds value to the  impression made on others.

'When starting a conversation be careful of  being accusatory./’You need to talk about  the behaviour that is problematic, not the  person.'

The issue should be the focus  point in the conversation without  being personal and emotional.

'Afterwards, draw up clear points about  what was discussed and what is expected.  This clarifies understanding and minimises  confusion.'

A systematic approach will  obviate misunderstanding  between parties.

PARAGRAPH-FORM 
NOTE: What follows is merely an example. It is not prescriptive and must be used very  carefully. 

Assertive communication allows for open discussion and everyone should be encouraged  to participate in finding solutions. In this way, people are given direction and opportunities  for growth. While it is important to have a personal approach, an objective must always be  borne in mind and alternative perspectives must be considered. This means that the  contextual facts must be ascertained prior to any discussion. Being assertive is an  invaluable attribute. Furthermore, the issue should be the focus without being personal  and emotional. This systematic approach will obviate misunderstanding between parties. 

 (85 words)

Related Items

Marking the summary: 
The summary should be marked as follows: 

  • Mark allocation:
    • 7 marks for 7 points (1 mark per main point)
    • 3 marks for language
    • Total marks: 10 
  • Distribution of language marks when candidate has not quoted verbatim:
    • 1–3 points correct: award 1 mark
    • 4–5 points correct: award 2 marks
    • 6–7 points correct: award 3 marks
  • Distribution of language marks when candidate has quoted verbatim:
    • 6–7 quotations: award no language mark
    • 1–5 quotations: award 1 language mark

NOTE:

  • Word Count:
    • Markers are required to verify the number of words used.
    • Do not deduct any marks if the candidate fails to indicate the number of  words used or if the number of words used is indicated incorrectly. If the word  limit is exceeded, read up to the last sentence above the stipulated upper  limit and ignore the rest of the summary. 

 TOTAL SECTION B: 10

SECTION C: LANGUAGE STRUCTURES AND CONVENTIONS 
Marking SECTION C: 

  • Spelling: 
    • One-word answers must be marked correct even if the spelling is incorrect,  unless the error changes the meaning of the word. 
    • In full-sentence answers, incorrect spelling should be penalised if the error is  in the language structure being tested. 
    • Where an abbreviation is tested, the answer must be punctuated correctly.
  • Sentence structures must be grammatically correct and given in full sentences/as  per instruction. 
  • For multiple-choice questions, accept BOTH the letter corresponding to the  correct answer AND/OR the answer written out in full as correct.  

QUESTION 3: ANALYSING ADVERTISING 
3.1 The rhetorical question engages the reader from the outset to identify with a  common childhood experience./The rhetorical question encourages the  reader not only to identify with the speaker but also to do  introspection/reflect over personal experiences. (2) 
3.2 YES 

  • The advertiser's description of the persona's father as 'our kind of guy' shows  the qualities and values to which the company subscribes, such as  commitment and perseverance. 
    OR 

NO 

  • The advertiser's reference to the persona's father as 'our kind of guy' is  disingenuous. Their alleged approval of an unknown person does not  conform to the criteria that apply in the world of finance. (2) 

3.3 The image of the two children in the foreground is striking and bold. Their  pose and facial expression reveal strength and resolve. Their stances are  synchronised, suggesting that they are being guided. The reader is struck by  the determination and enthusiasm of the young 'go-getters'. Allan Gray  purports to promote these qualities./The two children, differing in sizes, colour  and possibly gender broaden the target market/audience spectrum and allow  (future/possible investors) to engage with the text. 
[Credit responses that refer to the setting.] (3)
3.4

  • The advertiser cleverly involves the reader through the anecdotal style and frequent use of the second-person pronoun. 
  • A narrative style is achieved, by including a realistic scenario, making the  text accessible to a wider audience. 
  • The writer uses a variety of long and short sentences that adds credibility to the passage; the passage flows because of conjunctions  such as 'and' and 'so'. The repetition of conjunctions adds a rhythmic  effect to the text.
  • The tone is conversational, e.g. 'Did you ever …', and the diction is  informal, e.g. 'nagged your folks' and 'And it was awesome.' 
  • The use of alliteration, e.g. ‘whole wide world wanted …’ is catchy and  engages the reader/it is also hyperbolic. This makes the advertisement  more appealing as the expression resonates with parents.
    [Award 3 marks for TWO styles, well-elaborated.] (3) [10]

QUESTION 4: UNDERSTANDING OTHER ASPECTS OF THE MEDIA 
4.1 Initially, the boy and girl are riveted to the screen and are eagerly waiting for  their programme to restart. The reclining position of the children indicates that  they have let their guards down leaving them more susceptible to absorb what  is being said. (2) 
4.2 The woman in Frame 4 is smiling broadly as she promotes the product. The  mother, on the other hand, is horrified at the antics of her children as they  slide down the hill. She realises that they are creating more work for her. [Credit reference to appearance versus reality.]  [Award only 1 mark if a candidate provides descriptions of the facial  expressions such as ‘enthusiastic’ and ‘horrified’.] (2) 
4.3 The visual elements are effective as the cartoonist depicts the impact of the  advertisement on the observers. The small silhouetted figures show that the  children's stature has been diminished in the face of the overwhelming  message of the advertiser. They are dwarfed by the large speech bubble  emanating from the television broadcast. They are willing participants who  have reacted unthinkingly. [Award 3 marks only if a comment is made.] [Award no more than 2 marks if one element is discussed.] (3) 
4.4 The cartoonist ridicules the manner in which children react to advertising.  The folly of blindly following persuasive advertising is illustrated effectively by  highlighting the children's gullibility. The children are bemused by the mother's  realistic reaction to their escapade./The writer is critical of advertisers who  distort reality in order to sell their products. He satirises the misleading nature  of television advertisements. versus real life. The washing powder only works  with a real effort of applying labour. The children are fooled by the  advertisement and believe that they could also experience the happy world of  television characters. However, their mother is angry because she has to deal  with the reality of dirty clothes. Not everything that is presented on television  should be believed. [Credit cogent alternative responses.] (3) [10]

QUESTION 5: USING LANGUAGE CORRECTLY  
5.1 is – are (1) 
5.2 I was rushing around …/I was clutching…/People were rushing  around…/People were clutching … [Credit a contextually valid subject] (1)
5.3 You [Award a mark if the candidate has added an appropriate verb, e.g. You  (must/should).] (1) 
5.4 I have often been advised by well-meaning people. (1) 
5.5 You either get cabin fever or you see something that needs fixing./One either  gets cabin fever or sees something that needs fixing. (1) 
5.6 It indicates plural possession (1)
5.7 The brackets enclose additional information/An aside (1)
5.8 Amount – number (1)
5.9 leave/ignore [Accept suitable contextually valid alternatives.] (1) 
5.10 delete – deplete (1) [10] 

 TOTAL SECTION C:  30 
GRAND TOTAL: 70

Last modified on Monday, 09 August 2021 09:26